Breastfeeding can be one of the most rewarding—and most challenging—parts of new motherhood. From sore nipples to clogged ducts, many moms face a steep learning curve. But there’s one simple technique that more and more lactation experts are recommending: breast massage.
Gentle breast massage during breastfeeding or pumping isn’t just about comfort. It can help boost milk flow, ease pain, and prevent common issues like engorgement and mastitis. Even better? It may improve the quality of your milk, too. Whether you’re a first-time mom or a seasoned pro, understanding the benefits of breast massage might just change your breastfeeding experience for the better.
Breast massage during lactation involves using your hands to apply gentle, rhythmic pressure and motion to your breast tissue, often in the direction of milk flow (toward the nipple). This can be done before, during, or after nursing or pumping, and it doesn’t have to take long—even a few minutes can make a difference.
There are different techniques, like:
Massage can stimulate the release of oxytocin—the hormone that triggers your milk let-down reflex. (Uvnas-Moberg et al., 2001) When combined with nursing or pumping, massage can help your breasts empty more effectively, which sends the signal to your body to produce more milk. Some studies have even shown that massage can increase the amount of milk expressed.
“I started massaging for a few minutes before pumping and saw a noticeable difference in output. Game changer!” — Sarah, mom of two
In one study, breast milk was found to have increased levels of solids, lipids, casein, and overall energy when moms used breast massage. (Ueda et al., 1996) This means the milk wasn’t just more abundant—it was also more nutritious. The only thing that didn’t change was lactose content, suggesting that massage may boost the milk’s value without affecting its sugar content.
If you’ve ever felt a hard, painful lump in your breast while nursing, you know the frustration of a clogged duct. Massage can help work out the blockage by encouraging milk to flow more freely through the duct. Using warm compresses before massaging can be especially helpful.
When your milk first comes in or if your baby skips a feeding, your breasts might feel painfully full. Massage helps move excess fluid and milk through the tissue, providing relief and softening the breast to make latching easier for your baby.
Breast massage may also improve lymphatic drainage, helping prevent fluid buildup (especially common after labor with IV fluids). This is important because swelling in the areola and nipple can interfere with a newborn’s ability to latch.
Quick Tip: If you’re dealing with swelling, try reverse pressure softening before breastfeeding. (Cotterman, 2004) This technique applies gentle inward pressure with your fingertips around the nipple and areola to move fluid away and soften the area, making latching easier.
By keeping milk flowing and ducts clear, massage may lower the chances of developing mastitis—a painful breast infection often caused by milk stasis. If you feel early signs of mastitis (like tenderness, redness, or a low-grade fever), gentle massage along with frequent nursing can sometimes stop it in its tracks.
If you pump, you know the struggle of getting every last drop. Massaging your breasts while pumping (called “hands-on pumping”) can help you fully empty each breast, increasing overall output and reducing the risk of blockages. (Morton et al., 2009)
Here’s a simple way to get started:
Pro tip: Avoid pressing too hard—massage should never hurt. You can use your fingers, flat palm, or even your knuckles, depending on what feels most comfortable. A feeling of warmth is a good sign—it means circulation is improving.
While your hands are often the best tool for breast massage, some moms find that using a breast massager—especially one with light vibration and heat—can help enhance the benefits. These devices can be useful for softening firm tissue, encouraging milk flow, or helping to clear a stubborn clogged duct. If you choose to use one, be sure to apply light pressure only, avoid direct contact with the nipple, and always follow up with gentle hand massage. Think of it as an optional support—not a must-have, but a helpful extra.
Studies back up what many moms and lactation consultants already know: breast massage works.
Case study spotlight: One mother with postpartum fluid retention developed breast and areolar edema so severe that her baby couldn’t latch. A lactation consultant used gentle areolar compression (a form of massage) to reduce swelling—and the baby latched successfully soon after.
While breast massage is generally safe, there are times to proceed with caution or skip it altogether:
When in doubt, connect with a lactation consultant or healthcare provider.
A: It depends! Some moms do it once or twice a day, others only when issues pop up. Even 5 minutes a day can help.
A: Some gentle massage is okay, but always check with your OB or midwife. You don’t want to overstimulate the area before your body is ready.
A: Nope! Your hands are enough. If you want, you can use a natural oil like coconut or olive oil for comfort, but it’s optional. Breast massagers are also an option, but not necessary.
A: It’s a technique where you use your fingertips to gently push fluid away from the areola, making it easier for your baby to latch.
Breast massage is a simple, low-cost tool that can make a real difference in your breastfeeding journey. From boosting milk flow to easing pain and preventing clogged ducts, it’s a hands-on way to support your body and your baby.
It may even make your milk more nutritious—raising levels of lipids, casein, and energy to give your baby an even stronger start.
And remember: you don’t have to do this alone. If you’re struggling or have questions, reach out to a lactation consultant. They can show you techniques tailored to your needs and help troubleshoot any problems.
You’re doing amazing. And sometimes, the best support comes from your own two hands.
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